Pitti Uomo 110

Street style photography from Pitti Uomo 110 in Florence, with guests, tailoring, details and atmosphere around Fortezza da Basso.

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June 16, 2026

Pitti Uomo 110 takes place in Florence from June 16 to 19, 2026, at Fortezza da Basso. This page is my street style photography report from the summer edition of Pitti Immagine Uomo. As a Milan-based fashion and commercial photographer, I photograph Pitti Uomo as a living street style scene: a place where classic tailoring, contemporary silhouettes, buyers, editors, brands and guests meet in one of the most recognizable settings in Italian fashion.

For this summer edition, Pitti Uomo introduced THE PITTI POOL as its visual theme: an image of reflection, suspension and desire, built around the idea of a modern Narcissus by the water. For a street style photographer, this theme works well beyond the official installation: it connects with the way people present themselves at Pitti, through tailoring, gestures, surfaces, sunglasses, linen, reflections and carefully constructed silhouettes.

Day 1 — Pitti Uomo 110 Opening Day Street Style

First arrivals, early looks and the opening atmosphere around Fortezza da Basso.

Pitti Uomo 110 street style portrait of two men in cream striped suits outside Fortezza da Basso in Florence

Tailoring detail from Pitti Uomo 110, cream striped double-breasted suit and watch in Florence

Pitti Uomo 110 guests arriving in summer tailoring and hats outside Fortezza da Basso

Street style portrait at Pitti Uomo 110, man in beige suit and sunglasses in Florence

Pitti Uomo 110 opening day street style, guest in dark oversized tailoring near the fair

Two fashion guests in colorful summer looks at Pitti Uomo 110 in Florence

Pitti Uomo 110 detail shot with embroidered jacket, rings, pearl bracelet and summer accessories

Street style portrait from Pitti Uomo 110, man in beige double-breasted suit and round sunglasses

Pitti Uomo 110 street style portrait, guest in white summer suit speaking on the phone

Menswear street style at Pitti Uomo 110, two guests in magenta and neutral tailored looks

Fashion crowd at Pitti Uomo 110, guests in white, blue and pink summer tailoring

Pitti Uomo 110 guest in blue blazer, white trousers and scarf outside Fortezza da Basso

Full-length street style portrait at Pitti Uomo 110, man in white suit with brown tote bag

Pitti Uomo 110 tailoring detail, white suit, watch and leather tote bag in Florence

Group street style portrait from Pitti Uomo 110 with guests in tailored summer looks

Pitti Uomo 110 street style portrait, man in white double-breasted blazer and brown shirt

Pitti Uomo 110 street style portrait, guest in pale pink suit and magenta hat using a phone in Florenc

Pitti Uomo 110 menswear portrait, guest in lilac three-piece suit and straw hat outside Fortezza da Basso

Tailoring detail from Pitti Uomo 110, lilac suit, straw hat, sunglasses and pocket watch chain

Pitti Uomo 110 street style, guest in magenta jacket, white trousers and straw hat near Fortezza da Basso

Street style portrait from Pitti Uomo 110, guest in pale blue summer suit and sunglasses

Black and white portrait from Pitti Uomo 110, man in relaxed tailored suit seated in Florence

Pitti Uomo 110 guest in pink summer tailoring, white open shirt and wide-brim hat

Pitti Uomo 110 detail shot, pink trousers, burgundy shoes and brown leather bag

Black and white street style portrait from Pitti Uomo 110, man in white suit and cowboy hat

Pitti Uomo 110 street style, guests in mint green and yellow tailored suits with summer hats

Pitti Uomo 110 menswear portrait, guest in white blazer, navy trousers and open shirt

Black and white Pitti Uomo 110 portrait, man adjusting white blazer outside Fortezza da Basso

Pitti Uomo 110 street style scene, two guests in white and green tailored looks walking in Florence

Pitti Uomo 110 couple portrait, guests in cream and white outfits outside Fortezza da Basso

Pitti Uomo 110 street style portrait, guest in light blue pinstripe suit and sunglasses

Pitti Uomo 110 detail shot, blue pinstripe suit, rings, watch and menswear accessories

Pitti Uomo 110 street style portrait, bearded guest in straw hat with camera and patterned tie

Pitti Uomo 110 guest arriving in pale blue suit and blue tie outside Fortezza da Basso

Black and white portrait from Pitti Uomo 110, guest in suit and bucket hat holding a camera

Pitti Uomo 110 street style portrait, guest in white double-breasted blazer, pipe and bold sunglasses

Pitti Uomo 110 street style couple, guests in black and white looks with statement accessories

Pitti Uomo 110 portrait of two menswear guests in classic dark and grey tailoring

Pitti Uomo 110 street style portrait, guest in pale blue suit and sunglasses outside the fair

Pitti Uomo 110 guests arriving in relaxed summer menswear outside Fortezza da Basso

About Pitti Uomo 110

Pitti Uomo 110 was the summer 2026 edition of Pitti Immagine Uomo, held in Florence at Fortezza da Basso from June 16 to 19. The fair brought together more than 720 brands from over 30 countries, covering the full spectrum of contemporary menswear: classic tailoring, research-driven fashion, streetwear, outdoor culture, accessories and lifestyle.

The edition was divided into five main sections: Fantastic Classic, Futuro Maschile, Superstyling, Dynamic Attitude and I Go Out. For a street style photographer, this mix is what makes Pitti Uomo visually strong. The most interesting images often happen between the official moments, when guests, buyers, editors and brand representatives move through the Fortezza and turn the fair into a live menswear scene.

New photographs will be added during the fair.

The Pitti Pool

The visual theme of Pitti Uomo 110 was THE PITTI POOL, built around reflection, summer light and the image of a modern Narcissus by the water. For street style photography, this idea connects naturally with Pitti Uomo: people arrive dressed with intention, ready to be seen, photographed and remembered through posture, fabrics, accessories and gestures.

Highlights of Pitti Uomo 110

Pitti Uomo 110 included several key names in contemporary menswear. Simone Rocha was invited as Guest Designer and presented her first independent menswear show in Florence. DSM Kei Ninomiya also joined the edition as Guest Designer, while JiyongKim appeared as Special Guest and Sunflower was part of the program as a Copenhagen Fashion Week Special Project.

The fair also introduced new focuses such as OUTOPIA, connected to outdoor culture and performance fashion, and Hi Beauty, dedicated to niche perfumery and the dialogue between fashion, fragrance and lifestyle.

← See Pitti Uomo 109

Looking for a photographer during Pitti Uomo, Milan Fashion Week or any event in Italy?

I’m Dmitrii Shmatov, photographer based in Milan. I photograph street style, fashion events, brand activations, backstage moments and editorial-style reports for designers, agencies, magazines and private clients. Based in Milan and available in Florence, Lake Como and across Italy.

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